French Wine and Hospitality Consulting Services

in France and remotely

We guide passionate individuals and professionals worldwide through the complexities of French wine and hospitality, offering clear, accessible expertise to master authentic knowledge, refined service, and elegant hosting.

 What we offer

  • Line drawing of a man holding a glass of red wine, smiling.

    Wine Advisory Services

    Guidance in building or refining a private cellar, managing wine collections, or curating a bespoke wine list.

  • A teacher with two students in a classroom, gesturing with hands, with books on the desk.

    French Wine & Culture Education

    Courses and workshops covering wine regions, grape varieties, tasting techniques, and food and wine pairings.

  • Line drawing of a dining table set with a vase, wine glasses, a plate, and utensils, flanked by two wooden chairs.

    Hosting & Dining Etiquette Workshops

    Training in the art of French hospitality, fine dining service, and the nuances of etiquette to elevate every experience.

About us

Founded in France, in January 2025, Grand Cru and Etiquette brings the elegance of French wine culture and refined hospitality to enthusiasts and professionals worldwide. We combine centuries of savoir-faire with authenticity, simplicity, and a passion for sharing.

From personalized wine advisory to immersive workshops on French wine, culture, and etiquette, our mission is to make refinement accessible, memorable, and deeply human.

Want to Perfect Your Wine and dining Etiquette?

Image showing three books about wine etiquette with annotations. The first book on the left is titled "20 Wine Etiquette Mistakes to Avoid for a Classy Sip," with an arrow and the question "Are you making these mistakes?" The middle book is titled "Complete Guide: How To Dine Like The French, Table Manners and Dining Etiquette," with the instruction "Unock the Vocabulary." The third book on the right is titled "French Wine Glossary" with a background of a vineyard. The background color is maroon, and there are playful doodles, including a person with a questioning expression and a key.

Have you ever wondered if you are making simple mistakes when it comes to wine or dining etiquette?

The truth is, many wine myths are still alive, and even the basics of French table manners aren’t always as obvious as they seem.

That’s exactly why I created these easy-to-follow guidebooks: to help you avoid common pitfalls, feel more confident, and enjoy every glass and every meal to the fullest.

Here’s what you’ll get:

  • 20 common wine mistakes explained, and how to avoid them so you instantly elevate your tasting game.

  • French dining etiquette made simple with clear do’s and don’ts you can use right away.

  • Essential French wine vocabulary that will make you feel at ease and speak with confidence.

Access our carefully curated, exclusive resources page to download your free guidebooks and start mastering the art of French wine and dining like a true insider!

Ready to take your project to the next level?

  • Step 1

    Fill out the form to choose a date and time, and include the purpose of your request so we can prepare accordingly.

  • Step 2

    In a 30-minute call, we’ll discuss your needs, explore your goals, and identify key opportunities to best support you.

  • Step 3

    Prefer email? No problem. We’ll send you a short questionnaire to complete at your own pace and return to us.

  • Outline of an envelope with an '@' symbol on it.

    Step 4

    Within 48 hours of our conversation, you’ll receive a personalized proposal detailing how we can work together.

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