Frequently Asked Questions

What is Grand Cru and Etiquette?
Grand Cru and Etiquette (also written “Grand Cru & Etiquette”, hereinafter “GC&E”) is an independent media platform devoted to French wine, culture and society. It offers written, video and audio content for a French and international audience, to sharpen their cultural intelligence.

What does Grand Cru and Etiquette mean by “cultural intelligence”?
Cultural intelligence is the ability to read the unwritten codes that shape social and professional life. We explore it through the lens of French wine and all that surrounds it.

Who is behind Grand Cru and Etiquette?
Legal information concerning the organisation is available in our Legal Notice.

Does Grand Cru and Etiquette sell wine?
No. Grand Cru and Etiquette does not sell alcohol. Any product or producer mentioned in our content is discussed from a strictly editorial perspective.

Does Grand Cru and Etiquette provide wine investment advice?
No. Grand Cru and Etiquette does not provide investment advice or offer wine investment products. Some editorial content may discuss wine as a collectible or a potential investment, but such content is provided for informational and editorial purposes only.

Is Grand Cru and Etiquette’s editorial content free?
Yes. Our editorial content is freely accessible unless it is identified as reserved for Premium subscribers. We also offer a free newsletter.

What does the paid subscription include?
The Premium subscription, billed monthly, gives access to the benefits described on the subscription page. It is personal and non-transferable, and renews automatically each month until cancelled. For full details, please see our Terms and Conditions of Sale.

How often do you publish?
Our schedule varies according to our editorial programme. The website is regularly updated with new written, video and audio content.

Does Grand Cru and Etiquette use artificial intelligence?
All our editorial content is written, edited and fact-checked by humans. AI tools may be used for research, for certain proofreading and corrections, and in the creation of illustrations. However, final editorial decisions and responsibility for all published content always rest with our editorial team.

May I quote or reproduce your content?
You may freely share links to content published on our public pages. Brief quotations are permitted where allowed by law, provided Grand Cru and Etiquette and the original source are clearly credited. Any substantial reproduction, adaptation, distribution or commercial use requires our prior written permission. For details, please see our Terms of Use.

Where is Grand Cru and Etiquette based?
Grand Cru and Etiquette is based in France, at 60 rue François 1er, 75008 Paris, and works internationally in French and English.

May I propose a collaboration or send a media enquiry?
Yes. We welcome collaboration proposals, media enquiries and interview requests. Please use our contact form, with a brief description of your project.

How can I contact Grand Cru and Etiquette?
You can write to us at contact@grandcruandetiquette.com or fill in our contact form.