About This Publication
The online editorial imprint of Grand Cru & Etiquette brings together articles and essays exploring wine, culture, etiquette and contemporary power dynamics, and is registered under ISSN 3156‑058X.
The French Paradox, Revisited: When the World's Wine Country Stops Drinking
French wine consumption has fallen over 60% since 1960. This is not merely a public health story — it is a geopolitical and economic signal whose implications extend far beyond France.